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37 Innovative SaaS Examples and their Real-World Applications

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37 Innovative SaaS Examples and their Real-World Applications

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The modern business landscape is dominated by Software as a Service (SaaS). By delivering software applications over the internet, SaaS providers offer businesses a flexible, scalable, and cost-effective way to access the tools they need.

No longer burdened by the complexities of on-premise software, companies can focus on their core competencies while leveraging powerful cloud-based solutions.

We have compiled several SaaS examples in this guide to help you choose the best SaaS for your business.

What is Software as a Service (SaaS)?

Software as a Service (SaaS) is a mode of software distribution in which customers access a program online. The service provider or vendor maintains and constantly updates the program, eliminating the need for businesses to build the application from scratch.

Vendors usually host their SaaS apps in the cloud. This means that users access the software from anywhere on their mobile devices or desktops through a web browser or application. SaaS vendors allow customers to access and use the software for a subscription fee.

Since SaaS products are always pre-made, the apps are easy to install, making them very affordable.

SaaS market growth: Recent trends and data

Most companies have embraced SaaS software because it is efficient, reliable, and easy to scale. This adoption has led to a rise in demand.

SaaS software serves a huge role in accelerating the growth of businesses across industries. As a result, there has been an increase in the adoption of SaaS by brands all over the world.

According to Productiv, since 2021, the number of organizations using SaaS has increased by 32%.

This is a result of small, medium, and large businesses requiring technologies such as:

  • Enterprise resource management applications
  • CRMs
  • Data analytics tools
  • Web optimisation tools
  • Email tools

As of 2024, the global adoption of SaaS software varies across different countries, with significant concentrations in certain regions. Currently, there are over 30,800 SaaS companies worldwide(Demandsage)

Distribution of SaaS companies worldwide

The global market size for SaaS was valued at 273.55 billion in 2023 according to Fortune Business Insights. This figure is expected to grow to an estimated USD 1,228.87 billion by 2032.

These statistics show that the SaaS industry is growing rapidly and will continue to grow even further.

Top 37 software as a service examples to watch out for in 2025

To help you navigate our list of SaaS examples, we have categorized them according to their functions and industry so that you can easily compare and select the right tool for your needs.

Customer service software SaaS examples

The goal of most businesses when purchasing software is to increase profits and attract more customers. Customer service SaaS applications do just this. Below are a few examples of SaaS apps that brands can use to manage customer interactions and improve agent productivity.

1. BoldDesk

BoldDesk is the best help desk SaaS application for businesses seeking to achieve customer service excellence. It has a robust ticketing system that helps support agents track, prioritize, and resolve support tickets with minimal effort.

BoldDesk’s comprehensive knowledge base helps brands to provide self-service, empowering customers to solve issues independently without contacting support.

Its shared inbox software allows for seamless collaboration, improving support team efficiency and productivity.

boldesk product image

BoldDesk’s flexible pricing plans allow small, medium and large businesses to gain insights into customer data, improve efficiency, and stay on top of support requests across various channels.

Key features

  • Robust ticketing system
  • Knowledge base software
  • Automated help desk
  • Live chat support
  • User-friendly customer portal
  • Omnichannel inbox
  • Multilanguage support
  • Customizable, expandable, and intuitive interface
  • Mobile support
  • AI Assist
  • Multiple integrations
  • Reporting and analytics tools

To learn more, feel free to contact BoldDesk support for assistance. Book a live demo or sign up for a free trial today to experience its features.

Pricing

BoldDesk has three pricing categories:

Agent-Based plans

  • Scale: $12 per agent/month
  • Momentum: $25 per agent/month
  • Enterprise: $39 per agent/month

Team-based plans

Include tiered pricing options for teams with 10, 25, 50 or 100 agents.

  • Scale: $49/month for 10 agents
  • Momentum: $129/month for 10 agents
  • Enterprise: $199/month for 10 agents

Unlimited Agents plans

  • Essential: $799 per month
  • Pro: $1499 per month ($1999 with Live chat included)
  • Business: Contact us

Free trial: 15 days

2. Intercom

Intercom is one of the top SaaS products in customer service. The SaaS software helps support agents provide instant responses to customers. Its several integration features make it ideal for businesses of all sizes to provide efficient customer support.

Intercom SaaS example

Key features

Pricing:

  • Essential package: $29/month
  • Advanced package: $85/month
  • Expert package: $132/month

Free trial: Not available

3. Tidio

Tidio is a customer service SaaS application for businesses. Companies use it to chat with their clients in real-time to improve their experience.

Tidio Live Chat

Key features

  • Live typing preview
  • Chat history
  • Chat analytics

Pricing:

  • Starter package: $29/month
  • Growth package: $59/month
  • Tidio+ package: $749/month

Free trial: 7 days

4. LiveAgent

LiveAgent is a customer support SaaS software businesses can use to provide efficient customer care. Companies can use LiveAgent to track site visitors and gather insights from chats.

LiveAgent Live Chat

Key features

  • Chat routing
  • Reports and analytics
  • Real-time typing-view

Pricing:

  • Small business package: $9/month
  • Medium business package: $29/month
  • Large business package: $49/month
  • Enterprise package: $69/month

Free trial: 30 days

Customer relationship management

Satisfying customers does not stop at providing excellent service. CRM SaaS applications help businesses manage client contacts, track customer journeys, and analyze customer data. Below are a few CRM SaaS examples.

5. Salesforce

The Salesforce app is a good SaaS example of CRM solutions software. It is used to manage sales and track leads. It has several features suited for small, medium and large businesses to handle customer operations and scale quickly.

Salesforce CRM

Key features

  • Customer journey monitoring
  • Automated workflows
  • Integration with most business applications

Pricing

Salesforce CRM has two price segments based on business needs.

For enterprises:

  • Enterprise: $165/month
  • Unlimited: $330/month
  • Einstein 1: $500/month

For small and medium businesses:

  • Starter suite: $25/month
  • Pro Suite: $100/month
  • Enterprise: $165/month

Free trial: 30 days

6. Zoho

Zoho CRM is a SaaS app that helps businesses manage customer data. Companies use this CRM to track leads and analyze customer insights.

Zoho CRM

Key features

  • Workflow automation
  • Real-time customer insights
  • Contact management

Pricing

  • Standard: $12/month
  • Professional: $20/month
  • Enterprise: $35/month
  • Ultimate: $45/month

Free trial: 15 days

7. HubSpot

HubSpot is a CRM tool that allows brands to launch and manage marketing campaigns. This tool tracks customer interactions, monitors leads, and organizes customer journeys.

Hubspot Home Page-

Key features

  • Easy contact management
  • Email tracking and templates
  • Reports and analytics

Pricing

  • Starter: $20/month
  • Professional: $100/month
  • Enterprise: $150/month

Free trial: 14 days

Payments processing

For ecommerce businesses, processing payments from clients in different parts of the world can be quite challenging, given the ever-growing security risks.

Several SaaS vendors provide simple and secure software apps to process transactions for online brands. Below are some examples.

8. Stripe

Stripe is a payment application that brands can use to handle transactions. It is secure and easy to use, making it a good option for online businesses of all sizes.

Stripe

Key features

  • Invoice support
  • Real-time reporting
  • Embeddable checkout

Pricing

Stripe charges custom prices based on region and number of transactions.

Free trial: Not available

9. Paypal

PayPal is a popular platform for sending and receiving money online. This SaaS app offers brands and users a secure way to buy products and services online.

PayPal

Key features

  • Fraud protection
  • Integration with most ecommerce sites
  • Simple user interface

Pricing

PayPal has different pricing plans based on the transaction amount and region.

Free trial: Not available

10. Square

Square is one of the popular SaaS applications used to track profits and receive payments. Most ecommerce stores use Square to process transactions.

Square home page

Key features

  • Customer data analytics
  • Secure payments
  • Reporting and insights

Pricing

  • Square has custom pricing plans based on your business needs.
  • The basic plan for businesses starts at $29/month.

Free trial: Not available

Ecommerce software

Online businesses don’t have to build an ecommerce store from scratch. They can save time and money by subscribing to readily available platforms to set up stores and reach customers. Below are examples of SaaS ecommerce tools.

11. WooCommerce

WooCommerce is a popular SaaS online shopping platform. It offers extensive customization features and marketing options.

Woocommerce Home Page

Key features

  • Customizable themes
  • Extensions options such as subscriptions and bookings
  • Online store setup

Pricing

Contact sales

Free trial: Not available

12. Shopify

Shopify provides a platform for businesses to set up stores, market, and sell products online. E-commerce brands use Shopify to reach a wider market to sell their products and services.

Shopify Home Page

Key features

  • Custom templates
  • Customer data analytics
  • Store creator

Pricing

  • Basic: $24/month
  • Shopify for small teams: $69/month
  • Advanced: $299/month
  • Plus: $2300/month

Free trial: Not available

13. BigCommerce

BigCommerce is also a well-known SaaS platform for selling products and services online. Its many integrations make it flexible and reliable.

BigCommerce

Key features

  • Integrations with other software
  • Checkout options
  • Analytics and reporting tools

Pricing

  • Standard package: $29/month
  • Plus package: $79/month
  • Pro package: $299/month
  • Enterprise: Contact sales

Free trial: 15 days

Reporting and analytics

Reporting and analytics apps help businesses make sense of customer data, business performance and support processes. These apps can generate reports that are easy to analyze to gain insights and promote SaaS customer success. Below are some examples.

14. BoldReports

BoldReports is a reporting tool for brands to gather customer insights. It lets you analyze and manage customer data through live, real-time reports.

BoldReports Home Page

Key features

  • Interactive reports
  • Data visualization
  • Integrations with most SaaS applications

Pricing:

  • BoldReports offers varying prices according to different business requirements.
  • The basic plan begins at $645/month.

Free trial: 15 days

15. Tableau

One of the top cloud-based analytics solutions available today is Tableau. It enables users to convert data into actionable insights.

Tableau

Brands use this tool to analyze customer data and make better decisions.

Key features

  • Integrations with most applications
  • Interactive dashboards
  • Web authoring

Pricing

  • Enterprise viewer: $35/month
  • Enterprise explorer: $70/month
  • Enterprise creator: $115/month

Free trial: 14 days

16. Google Analytics

Google Analytics helps you understand your customers’ journeys, improve marketing strategies, and monitor the performance of your website.

Google Analytics

Key features

  • Built-in automation
  • Shareable reports
  • Data analytics and insights

Pricing

  • Google Analytics 360 starts at $150,000 a year.
  • A free version is available with limited functionalities.

Free trial: Not available

Business intelligence

Gathering customer insights is a crucial strategy to improve customer satisfaction. Various SaaS apps exist to help companies collect customer data. They include:

17. BoldBI

BoldBI is a business intelligence (BI) tool for visualizing and analyzing data. It has intuitive widgets for brands to create dashboards and visualize various metrics.

BoldBI Home Page

Key features

  • Embedded analytics
  • Data visualisation
  • Collaboration features

Pricing

Pricing varies according to user needs, starting at $445/month.

Free trial: 15 days

18. Heap

Heap is a SaaS tool that brands can use to gain insights into customers’ data. Brands use it to gather information on user sessions, actions, and behaviors on their websites.

Heap Home Page

Key features

  • Analytics charts and reports
  • Customer data history
  • Email alerts

Pricing: Contact sales

Free trial: 14 days

19. Kissmetrics

Kissmetrics helps companies gain customer insights by tracking how customers use their applications. It can also measure customer engagement.

Kissmetrics

Key features

  • Feature usage tracking
  • Page views counter
  • User behaviour monitoring

Pricing

  • Silver: $299/month
  • Gold: $499/month
  • Platinum: Contact sales

Free trial: Not available

Collaboration software

Enhancing collaboration is a proven method for improving your team’s efficiency. Below are some good examples of collaboration tools that you can subscribe to.

20. Microsoft Teams

Microsoft Teams is a collaboration tool for chat, video, and file sharing. It facilitates effective communication and can help you improve the efficiency of your support team. Most companies use Teams to communicate and share files.

MS teams

Key features

  • Instant messaging
  • Video calls
  • Integrations with third-party apps

Pricing

  • Essentials: $4/month
  • Business Basic: $6/month
  • Business Standard: $12.50/month

Free trial: 30 days

21. Slack

Slack is another popular collaboration tool for teams. Users can share files and work on projects in real time. Most large companies, such as eBay, use Slack to communicate.

Slack Home Page

Key features

  • Direct messaging
  • Integrations with many applications
  • Collaborative workspaces

Pricing

  • Pro: $4.38/month
  • Business+: $15/month
  • Enterprise: Contact sales

Free trial: A free version is available with limited options.

22. Dropbox

Dropbox is a popular collaboration tool that companies. Businesses use Dropbox to store, retrieve, and manage their files on the cloud.

Teams use Dropbox to share sensitive files, such as tax returns.

Dropbox Home Page

Key features

  • Cloud file storage
  • Secure file transfers
  • Real-time file tracking

Pricing

  • Plus: $9.99/month
  • Essentials: $16.58/month
  • Business: $15/month

Free trial: 30 days

Project management software

Most companies strive for productivity. Luckily, several SaaS products are available today built to help businesses improve team collaboration, task assignment, and employee productivity. Below are some SaaS examples.

23. Trello

Trello is a project management tool suitable for managing a team that includes remote workers.

Trello Home Page

Large companies with departments in different regions can use Trello to assign and track tasks, collaborate on projects, and communicate.

Top Features

  • Engaging interface
  • Collaborative workspace
  • Task automation

Pricing

  • Standard: $5 / month
  • Premium: $10 / month
  • Enterprise: $17.50 / month

Free trial: A free plan is available for up to 50 users.

24. Asana

Asana focuses on project management and is a good example of a SaaS tool.

It offers multiple views that cross-functional teams can apply to their dashboards and check individual and connected tasks.

Asana Home Page

Key features

  • Custom fields
  • Time tracking
  • Status updates

Pricing

  • Personal: Free
  • Starter: $10.99/month
  • Advanced: $24.99/month

Free trial: Not available

25. ClickUp

ClickUp is a good SaaS application for remote teams work together on projects. Companies with teams in different parts of the world can use ClickUp to communicate, share files, and collaborate.

Clickup

Key features

  • Gantt charts
  • Worklog views
  • Time tracking

Pricing

  • Unlimited: $7/month
  • Business: $12/month
  • A free version is available

Free trial: Not available

Content management software

Content creators and designers can only do so much. Modern content management SaaS applications have many functionalities that can help creators generate new content for marketing and advertising. Below are some good examples of content management SaaS.

26. WordPress

WordPress is a web app for building and managing websites. It enables brands to create, edit, and publish engaging web content to drive customer engagement and enhance web visibility.

Wordpress Home Page

Key features

  • A library of custom themes
  • Integrations with most social media applications
  • Search engine optimization

Pricing

  • Personal: $4/month
  • Premium: $8/month
  • Business: $25/month
  • Commerce: $45/month
  • Enterprise: $25000/year

Free trial: Not available

27. Canva

Canva provides templates, images, and short videos to create web and social media content.

Canva Home Page

Companies use Canva to create social media posts, stories, and blog images.

Key features

  • Logo maker
  • Custom templates
  • Video editor

Pricing

  • Canva Pro: $6.49/month
  • Canva for Teams: $12.99/month

Free plan: Available

28. Wix

The Wix platform allows users to easily create their own websites with no coding required. The platform has several templates for users to choose and customise their websites to their liking.

Wix

With the help of Wix’s user-friendly website builder, you can quickly and easily construct a website.

Key features

  • Free domain for a year
  • Site analytics
  • Marketing suite

Pricing

  • Light: $17/month
  • Core: $29/month
  • Business: $36/month
  • Business Elite: $159/month

Free trial: 14 days

Marketing automation

Marketing can be resource-intensive at times. Modern SaaS tools have made it easier and cheaper for companies to reach potential clients and expand their customer base. Below are some good SaaS examples of marketing automation software.

29. Mailchimp

Mailchimp is a SaaS application for email marketing founded in 2001 to help companies conduct targeted campaigns. It can help companies increase conversion rates by building strong customer relationships through email.

Mailchimp Home Page

Key features

  • Customer journey builder
  • Generative AI content
  • Advanced reporting and analytics

Pricing

  • $10/month for 500 contacts
  • $20/month for 500 contacts
  • $350/month for 10,000 contacts
  • A free version is available for up to 500 contacts

Free trial: 30 days

30. Klaviyo

Klaviyo is an email marketing SaaS application that lets you create personalized email campaigns to target different customers. Brands use Klaviyo to drive customer engagement through emails and SMS.

Klaviyo

Key features

  • Marketing automation
  • Custom templates
  • Web forms

Pricing

  • Email: $45/month
  • Email and SMS: $60/month

Free trial: A free version is available but is limited to 500 monthly emails.

31. ActiveCampaign

ActiveCampaign helps brands draft and send emails to contact lists. Companies use the SaaS application to schedule emails, messages, and even appointments, helping to capture leads.

ActiveCampaign

Key features

  • AI-powered automation
  • Personalized emails
  • Multi-channel offerings

Pricing

  • Starter: $15/month
  • Plus: $49/month
  • Pro: $79/month
  • Enterprise: $145/month

Free trial: 14 days

Inventory management

SaaS applications have changed how brands market their offerings and manage inventory today. A crucial part of businesses nowadays is keeping and managing stock records. Below are some SaaS examples of inventory management software:

32. NetSuite

The NetSuite software provides a real-time view of your inventory across different locations. It helps brands manage their inventory, ensuring good organization and product availability.

Netsuite SaaS examples

Key Features

  • Real-time inventory view
  • Automated inventory tracking
  • Analytics and reporting capabilities

Pricing: Contact sales

Free trial: Contact sales

33. Quickbooks

QuickBooks is a popular inventory management SaaS app. Stores can use it to monitor inventory, receive alerts when it’s time to restock, and gather insights on what to buy and sell.

Quickbooks

Key features

  • Inventory tracking
  • Restock alerts
  • Product reports

Pricing

  • QuickBooks Plus: $20/month
  • QuickBooks Advanced: $38/month

Free trial: 30 days

34. Fishbowl

Fishbowl is a SaaS application for tracking inventory. It gives users a clear view of their inventory across all locations and provides useful insights.

Fishbowl Inventory

Key features

  • Customizable workflows
  • Automated reporting
  • Reporting

Pricing

Fishbowl provides custom pricing for different business needs.

Free trial: 14 days

E-signature

E-signature has become a norm as companies transition towards a paperless and digital mode of conducting business. Nowadays, you can digitally sign documents and share them with other stakeholders online, saving time and money.

Below is some good software as a-service examples of e-signature apps.

35. BoldSign

Using BoldSign, you can sign a digital document, track it, and manage it. This SaaS tool also has several features, including bulk signing, user management, and mobile support.

Businesses like real estate companies use BoldSign to sign legal contracts.

Boldsign is one of the top e-signature SaaS examples

Key features

  • Automated reminders
  • Template sharing
  • Custom fields

Pricing

  • Essentials: 0$/month
  • Growth: $10/month
  • Business: $20/month
  • Premium: $99/month

Free trial: 30 days

36. Docusign

A popular e-signature SaaS example, Docusign helps brands sign digital files. Banks use DocuSign to share documents so clients can approve certain transactions without physical copies.

Docusign Home Page

Key features

  • Shareable templates
  • Multiple integrations12321`121
  • Collaborative commenting

Pricing

  • Personal: $10/month
  • Standard: $25/month
  • Business Pro: $40/month
  • Enhanced plans: Contact sales

Free trial: 30 days

37. Nitro Sign

Another popular e-signature SaaS example is Nitro Sign which is used by brands to sign and share documents online. Companies can use Nitro Sign to sign legal contracts

NitroSign

Top features

  • Unlimited eSignature requests
  • Track signature requests
  • Audit trails

Pricing

  • Nitro Pro: $11.59/month
  • Nitro Pro Business: $17.39/month
  • Nitro Sign Premium: Contact sales

Free trial: 14 days

Future-proof your business with the best SaaS applications

As tech advances, more brands adopt SaaS applications to solve their business problems. The SaaS industry will swell in the coming years, and there are bound to be more SaaS software in the near future.

Do not be left behind. Utilize this guide to select a collection of the best SaaS software to supercharge your business!

We hope this blog was insightful. Are there any software as a service example that you think we should include? Please share in the section below!

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